Archive for the ‘Website Copywriting’ category

SEO Copywriting is Never Boring!

January 24th, 2010

A lot of people ask me, “Don’t you ever get bored writing subjects that you’re not passionate about?” My answer is always the same, “Heck no! Writing is my life.”

You see, I’ve been writing since I was 12. I can’t imagine how the craft could ever be boring. To me, it doesn’t matter what I am writing about. Every time I write for a new industry I expand my knowledge, my vocabulary, and my portfolio.

Why would I turn down the opportunity to learn, ever?

I’ve had a ton of fun writing about brake pads, short sales, exotic wood species, and even paint.

Writing is not a fast and easy way to make a living. It’s hard work that I take seriously. I also have fun with it, too.

The most rewarding part about Internet copy writing (aka SEO copywriting)? The results.

The feeling of checking the first page results for a keyword and seeing my client’s company on the first page is pretty awesome.

It vindicates what I do and helps people understand the true value of having a local copywriter who actually “gets” what your business is all about.

To schedule a time to discuss how I can be of service to your business, feel free to contact me anytime.

SEO Copywriting – Rules to Write By

November 15th, 2009

Rule #1 – Never…ever….EVER…think you can stop learning. I’ve written for clients and thought, “This is the greatest copy I’ve ever written.” Only to read it later and think, “Wow. I am doing WAY better now than I was before.”

How do you get better?

Read, read, read. I make it a point to learn from the best in the business.  It’s not about asking questions all the time, it’s about asking the RIGHT questions that will reveal the tried and true methods. What are they doing to make their copy better? What is it about their vision that makes what they write “click” all the time? The answers to these questions help my job to make visitors to your website, customers that much easier. If all I did was write all day, the odds that I’d miss something that could boost your sales increases by the day.

With Google changing and Bing rising, having copy that speaks to both the SEs and your target audience is even more critical. They change and so do good copywriters.

The Trouble with Copywriting & SEO Content Experts

September 3rd, 2009

The more research I do, the more it seems as if there are a whole bunch of people who profess to know everything there is to know about Search Engine Optimization. If there’s one thing I’ve learned from all this research (besides the fact that many “experts” have very thin skin), it’s that no one really has all the knowledge, or the answers (well, maybe except for Google!). There is no SEO Holy Grail!

The truth is, the rules can change on a dime. Staying on top takes continuous effort. Take a look at some of the top websites and the competition that may be outranking you on certain keywords or key phrases. None of the those sites are stagnant. There is always new an interesting content to being promoted or new pages written. There’s a good reason for that…the search engines like it!

It takes hard work for websites to be successful. Thankfully, I have been fortunate enough to learn from some very smart people about SEO and even they would tell you that they don’t know everything.

At Florida SEO Writer, our first goal is to understand your business so that we can write SEO content that will increase traffic, leads, and compel people to use you, or purchase your products.

Florida business owners and budding entrepreneur, we are here for you. We create the content that compels potential customers to purchase your products or to use your services.

If you’re looking for a complete Search Engine Optimization service in Florida, I can’t recommend Melissa Fach and SEOAware highly enough.

Got questions? Looking for a copywriter in Florida ? Send me a quick email to jonathan@floridaseowriter.com, or leave a comment below.

Why Having Unique Content for your site is important

August 29th, 2009

Having unique content on your site gives your business a greater chance getting on the first page of Google, Yahoo and Bing. Hiring a copywriter that constantly creates new and interesting content for your site can also ensure that your business has a better chance of staying on top as well.

But, what makes up unique content? While I could go on and on about this subject, I think the guys at SEOmoz do a much better job breaking it down why unique seo content is a critical part of having a sustainable and lead generating website…

SEOmoz Whiteboard Friday – Generating Unique Content from Scott Willoughby on Vimeo.

Contact us today if you are interested in generating unique content for your website.

Florida Webwriter site

August 11th, 2009

Hey there!

I am glad that you’ve found my site. I’ve been tweaking it for the past few days while I take some downtime from website copywriting.

Needless to say, this site will be completely dedicated to web writing and SEO.

As I continue to tweak this site, feel free to contact me with general questions. Or, if you’re looking to hire a web writer for your Florida business and want to get a price quote, that’s cool too. Just visit my Contact page and shoot me a quick email.

In the meantime, I hope you’re having a great day.

I look forward to hearing from you!

Looking for a writer?

August 7th, 2009

If you are a Florida business looking for a copy writer that knows the ins and outs of SEO (Search Engine Optimization), please consider using the services of FloridaSEOWriter.com.