Lucas enjoying a nice Florida day

Hi! I’m a copywriter, a father of a growing baby boy and husband to a wonderful wife and elementary school teacher.

For me, living in Florida has been such a wild ride…

I moved to Florida from New York City in 2003. That was a crazy year for me because during the course of that summer, I graduated with college with honors and a degree in English, Creative Writing. Oh, and I also got married and then drove down to Florida with all our possessions in our Pontiac Grand Am (including cats, fish, and a few lizards)…fun times, indeed!

When we arrived in Sarasota, the only employment opportunities around were banks, real estate, or construction. I am a scrawny guy and don’t like riding around with strangers, so I worked for a bank. That path led me into the mortgage industry where I spent more time writing about mortgages and the financial industry in the local paper, e-newsletters, and press releases than I did actually writing loans. Needless to say, with the mortgage industry implosion, I decided to team up with a good friend to create a financial education company. That’s where I started to delve heavily into website copywriting. Due to lack of activity, I saw the writing on the wall (pun very much intended!) and focused all of my attention to writing websites and unique content.

From writing my first site to now, I have done nothing but write copy for websites all across Florida. I love it. Really, really love it. For the first time in many years, writing is fun again.

I truly enjoy getting to know all aspects of a person’s business so that its website can have a 24/7/365 salesperson that speaks clearly and directly to a specific target market.

Contact me to get a free quote, or if you have questions about my copywriting philosophy.

It would be a pleasure to help your business reach its full online sales potential.

Talk with you soon!

Jonathan Santiago